McDonald’s
︎︎︎A full year of mostly McDonald’s.
H/L
We created the ultimate Uncle O' Grimacey float for one of the biggest St. Patrick's Day parades in the U.S. The whole process was a creative fever dream. Most calls ended with account saying something along the lines of, “I LOVE that idea, but it’s almost certainly against parade rules and probably the law.” Still turned out pretty great.
Beyond that, here’s a taste of the day-to-day:
54 (YES, 54 AND COUNTING) RADIO SPOTS ︎︎︎
MILLIONS OF OLV SHELLS LIKE THIS ︎︎︎
LOTS OF PRINT ︎︎︎



BILLIONS OF SOCIAL “FAST CONTENT” VIDEOS ︎︎︎
SEVERAL ORIGINAL OLV PROJECTS (+ 2 NFL PARTNERSHIP CAMPAIGNS, KANSAS CITY CHIEFS + NEW ORLEANS SAINTS, AND WORLD CUP SPOTS) ︎︎︎
COUNTLESS 360 CAMPAIGNS ACROSS 14 REGIONS, CHICAGO SIZZLE REEL FOR CONTEXT ︎︎︎